Keeping up with the latest update makes your site relevant and healthy. Updating your website helps it work flawlessly across different devices, as new gadgets are launched almost every day. Furthermore, if your site is not up-to-date, you might be losing customers and can invite hacker attacks.
2. Focus on your Core Business
Maintaining a website is indeed time-consuming. Taking care of everything by yourself is not practical in the long run, as you will not be able to focus on your core business. Hiring a professional web maintenance service will help you spend more time building new business strategies. You can leave the tasks to experts, and work on something that will grow your business.
3. Protect your Brand Value
Nobody likes a poorly performing website. It’s no big deal if your website doesn’t respond in one instance – downtimes happen for every site. But if customers face issues multiple times, they will lose respect for your brand. An unreliable website symbolizes an unreliable brand, and you will lose your most loyal customers. Take care of your site regularly, ensure that it meets your customers’ expectations, and be on top of the game.
Factors Influencing Website Maintenance Cost in 2023
As a general rule of thumb, regular website maintenance is essential to increase traffic and retain customers. Now, let us explore the factors that influence web maintenance costs in 2023. According to WebFX, businesses invest AED 100 to AED 10,000 per month in website maintenance.
Before choosing a web maintenance plan, note down your requirements and get quotes from different service providers. Take a look at the estimated monthly maintenance cost in the UAE for different types of websites.
Here is a complete checklist of web maintenance activities you should follow:
1. Weekly Website Maintenance Checklist
Check for 404 errors and if there are any, fix them.
Post one or more blogs to improve SEO traffic.
Check whether all forms are working properly.
Prepare a blog post to share with your network.
Check for broken links.
Update core plugins and software.
2. Monthly Website Maintenance Checklist
Run security checks.
Test loading speed and fix issues ASAP.
Analyze major statistics.
Ensure local search visibility.
Tweak content to make it relevant.
Analyze your most popular and least popular content.
3. Quarterly Website Maintenance Checklist
Check for any room for content enhancement.
Update graphics and images.
Update meta descriptions and meta titles.
Manage your website backups.
Check whether popups, forms, etc. are working properly.
Test your website on the most popular browsers and devices.
4. Annual Website Maintenance Checklist
Consider a web design update.
Update the copyright date in the footer and other references.